FOUNDATION BRICK #1 YOU: Embrace Your ROLE

How Many Roles Are You Playing?

3 Simple Steps To Get You Out Of Overwhelm and Back In Control

In case you missed my previous blog, I've outlined the 5 Foundation Bricks essential to building a simple profitable brick business you actually love.

1. YOU - Embrace Your ROLE

2. PRODUCTIVITY - Focus Your TIME

3. PROFITABILITY - Design Your MONEY TRAIN

4. PEOPLE - Guide Your TEAM

5. PERFORMANCE - Grow Your BUSINESS

So let's look at the first Foundation Brick as I share 3 simple steps to get you out of overwhelm and back in control including why it's important to take off one Role (aka Hat) to put on another one throughout the day, especially when you're the CEO.

You can read more of my blogs here.

FOUNDATION BRICK #1 YOU: Embrace Your ROLE

For most small business owners, they aren't just the Owner or the CEO – they're the Chief Everything Officer!

Which means they hold a number of roles within their business, or put another way, they wear many hats.

But as any successful sports player or coach will tell you, until you understand and embrace the role you have to play, at that particular moment; success will continue to allude you.

Instead, all you get is people feeling confused, overwhelmed and frustrated.

This is because not only are the lines between each positional role within your business blurred, but there's not a clear idea of when one role finishes and another one starts.

Because during any one day, you could be the CEO, HR Manager, Sales Manager, Finance Manager, Marketing Manager, Admin Support Officer and Technical Expert/Doer.

Sound familiar?

And when you're wearing that many hats, is it any wonder you feel like you're being pulled in 20 different directions, things fall through the cracks and you're not sure what to do next or even where to start because there's just too much to do?

This is a common problem my coaching clients raise so here's my 3 simple steps to get you out of this feeling of overwhelm and back in control.

3 STEPS TO HELP YOU EMBRACE YOUR ROLES AND GET YOU BACK IN CONTROL

STEP #1 Develop Your Organisational Chart

Such a simple task but unfortunately many small business owners don't have this documented, particularly if there's only themselves and/or maybe a few staff.

And this is the time when you need it the most.

Because although your name is probably in just about every box, just like mine is, until you clearly decide the roles you and others play in your business; you can't begin to document the responsibilities and procedures for each role and confusion reigns as lines become blurred.

So please take the time to develop your organisational chart which will probably have boxes like HR Manager, Finance Manager, Sales Manager, Marketing Manager, Admin/Operations Manager - all reporting to the CEO.

Then list the dot points about what each position actually does so you can move on to step 2.

STEP #2 Get Different Hats

In my experience, most small business owners, even with a team, will hold at least 3 roles ie Owner, CEO and another title so they need a different hat for every role they hold.

So I recommend to my coaching clients that they see what's at home or go to the cheap shop to buy a hat for every role they hold so they can start physically taking one off to put another one on to ensure they are only completing the tasks and responsibilities of that role and not a different one.

Case in point:

I was working with a husband and wife (owners) and their team to find ways to increase the productivity, profitability and performance of their small business (and to identify why staff weren't getting on well with each other).

When I was discussing with the wife her role as Business Manager, I discovered she left her office to walk down the corridor twice a day to put the kettle on for morning and afternoon tea. I asked why she did this and her response was 'because I've always done it – we're a family here and I'm the mother hen'.

My next question was 'so if someone else was employed as the Business Manager, would you expect them to do this?' And her answer of course was No!

So we immediately made a change whereby the staff (whose desks were closer to the kitchen anyway) worked out between themselves who would put on the kettle each day.

Now you may be thinking: what's the big deal - it's probably only a 5-10 minute job so why change it?

We changed it for 2 reasons:

1. This task takes between 10 and 20 minutes a day which is over an hour a week of lost and interrupted productivity – time better spent sending quotes and invoices to clients so money kept coming into the business.

2. Because it was a task the Owner liked to do and not a task which should be done by the Business Manager.

By getting 2 different hats, the wife was able to wear the Owner labelled hat when she wanted to put the kettle on and chat to staff, and when she was wearing the Business Manager labelled hat, she remained focused on the tasks to be completed in that role.

Now physically taking one hat off and putting another one on may seem a silly thing to do, but you'll be amazed at how quickly it helps you get into the right headspace to undertake the right tasks and make clear decisions relevant to just that role.

If you have a team, there's the added bonus they can also see which labelled hat you're wearing to decide whether they should interrupt you or not.

STEP #3 Decide the Role/s You Want and Excel In

I'm sure like me, you started your own business to do the work you love and are good at – in other words what Michael Gerber in his book The E-Myth called The Technician.

But as we all quickly find out, there's much more involved to running a small business.

You also have to be good at sales, marketing, admin, IT, HR, social media, finance and the list goes on.

And that's why one of the 5 Foundation Bricks is about YOU: Embracing Your ROLE because with all of these other functions and skills we either don't like to do or aren't good at, there's only 2 choices to be made:

1. Get someone to do this work OR

2. If the dollars don't allow this to happen, then you have to step up and do the work until the business has the dollars to get someone to do it.

Ignoring things or procrastinating is not the answer.

This is also another reason why you need to develop your Org Chart – to help you decide what work you really like to do versus the work you want to get someone else to do as the dollars become available.

And this choice will be different for everyone.

People have always told me the first thing you should outsource is your accounts, and for most people I would agree. But I like doing them so why would I stop that? I've also been told to have other people deliver my presentations but again, why would I give up the work that I'm not only good at and love, but lights me and gives me energy to then do work that I don't enjoy as much.

Remember: The reality is every role – whether we own the business or are an employee – has tasks in it we don't like to do but have to be done.

What's Next?

As many of you know, I love my sport so I help my coaching clients become the COACH of their team.

When a sporting team wins, you'll just about always hear players interviewed say 'everyone played their role' which is the ultimate compliment.

But that doesn't happen overnight.

It occurs when the coach has clearly defined what a player must do (and not do) in that role.

Then it's practised many times at training, constructive feedback is provided in a game about what they should and should not be doing until ultimately, it becomes an ingrained habit and everyone in the team knows what they and everyone else is doing.

And for those players who have multiple roles eg can play forward or defence, the same principles apply so they only do what's required of a forward when they're in that role, and vice versa when they're in defence.

What successful sports players don't do is try and play 2 roles at once because it doesn't work and only results in confusion and frustration – for them and the team.

The same can be said for any small business.

Staff always want clarity about what they should and should not be doing; and need to be given enough training and support until these tasks becomes habit so the team and the business are working in unison.

So how many of these bricks do you have in your small business?

Are some crumbling due to neglect or completely missing?

What support, help, skills etc do you need to embrace each role you play in your business?

What support, help, skills etc does your team need to embrace each role you ask them to play in your business?

And here's my final thought:

For those working with family or friends, I'd also encourage you get a hat labelled accordingly eg Friend, Mum, Dad, Son, Sister etc.

I've worked with a lot of family businesses and not only do we have to take off the Role hats to determine what's working and what's not; we also have to take off the Family/Friend hat so those relationships stop being blurred and fractured.

I'll leave you with one of my favourite quotes from Benjamin Franklin:

They that will not be counselled cannot be helped.

No one is knowledgeable enough or have enough experience

to think of everything at once,

to see all possible meanings in a contract or commitment,
or be aware of all the hazards,
or see all sides of the subject.

Cheers

Tamara (aka the 'Bob the Builder for Small Business' 👷 )

P.S Wondering how you can work with me or speak at your small business event?

Then let's chat.

And if you're saying you don't have time, we really need to chat because I can easily create at least 1 simple strategy to save 30 minutes a day so you've got nothing to lose.

Author: Tamara Simon

aka - the 'Bob the Builder for Small Business'

Tamara Simon helps owners navigate the challenges in their small business by ...

SOLVING frustrating problems

SIMPLIFYING overwhelming systems

SUPPORTING them in times of confusion and uncertainty

For over twenty-five years as a Speaker, Author and Coach, she's been providing much needed support to small business owners, CEOs and their teams so they can build, manage and grow a simple profitable business they actually love.

Tamara develops speaking topics and runs WORKshops for small businesses around....

1. Her Book - The Five Little Business Pigs

2. Navigating Challenges

3. Sporting Insights

So if ....

Your organisation's members are small businesses

You're running events for small businesses

You're a small business owner who is

✅ FRUSTRATED because you know something's WRONG but you don't know WHAT it is

✅ CONFUSED because you know WHAT is wrong but don't know HOW to solve
it

✅ OVERWHELMED with managing your growing business BECAUSE what was working now isn't.

Then check out her website to find out how to work with her and book the 'Bob the Builder for Small Business' to speak at your next event.

www.tamarasimon.com.au

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